Connect with Us at Boomi World Tour London 2026 ACCELERATE on 24 June. Learn More

Driving Digital Supply Chain Success for Westcoast Through Boomi B2B Integration

Boomi’s Trading Partner component expedites Direct EDI by offering built-in support for a range of EDI formats, including ASC X12, HL7, ROSETTANET, UN/EDIFACT, TRADACOMS, and ODETTE across various communication methods, such as AS2, DISK, FTP, HTTP, and MLLP.
Facebook
Twitter
LinkedIn
WhatsApp

Westcoast Business Goals

Boomi EDI Integration has revolutionized Westcoast’s business operations, paving the way for seamless B2B transactions and fostering stronger partnerships with their trading partners. They distribute some of the best-known global IT brands to resellers, retailers, and other organizations in the UK, the Republic of Ireland, and mainland Europe. They have grown to become the number one UK distributor for many of their vendors and customers. As they move progressively beyond traditional IT distribution to fulfillment, cloud enablement, configuration, enhanced logistics, merchandising, and marketing of a wide range of products, they want to demonstrate that all such services are delivered with the flexibility and energy for which Westcoast is renowned.

As our client’s business grew, they recognized the significance of investing in an integration platform to expedite the creation of B2B/EDI transactions. Their objective was to design and deploy an integration-focused EDI solution in collaboration with a trusted partner. This would enable them to effortlessly onboard new customers with minimal manual intervention while ensuring flawless support for various document types and formats.

Technology Challenge

Following are the key challenges faced by Westcoast,

  • Analyzing the existing B2B transaction model to determine the optimal approach for transitioning to the desired TO-BE state was a key step. Westcoast faced a significant challenge due to the large volume of customers, vendors, and suppliers they engaged with, coupled with the lack of uniformity in their current AS-IS operational model.
  • Multitude formats of data exchange. Trading partners used XML, JSON, EDIFACT, Flat Files, PDF and more.
  • Different types of documents exchanged included invoices, orders, purchase orders, acknowledgements, despatch notifications and more.
  • Transformation and connectivity to the Westcoast ERP platform. All the documents need to be processed in and out of their ERP platform in a seamless fashion.
  • Validation of incoming data and highlighting the errors so that business teams could resolve the issues in a timely manner without impacting the end-to-end business process.

How NeosAlpha Helped

NeosAlpha EDI consultants were quick to understand the needs of Westcoast and recommend Boomi EDI as the the ideal choice for its flexibility, scalability, and extensive support for various EDI formats and communication methods. Based on previous successful engagements for various clients building B2B Integration with Boomi, we are confident that following key goals of any thriving business would be met by Boomi iPaaS.

  • Accelerated Onboarding of partners
  • Enhanced B2B Transaction Transparency
  • Seamless Integration with ERP
  • Scalability and long-term viability of EDI

Our technical analysts worked closely with Westcoast’s business stakeholders and documented the underlying business processes, partners, and communication methods involved. Westcoast transacts with partners of varying sizes and from different industries. A table of details was produced, mapping the trading partner, document type, data format, frequency, required transformations, etc., which would then be provided to the integration architecture team for creating an optimal EDI architecture.

More than 50 EDI processes were designed and developed in short duration of time. Error handling was designed such that support team receives a notification with relevant details to troubleshoot the problem quickly. Depending on the use case, Boomi’s connectors were employed. For example, in certain cases, it was more appropriate to use a FTP connector to process the inbound files rather than using a standard trading partner connector because the partner did not have native EDI capabilities.

Below table provides a sample of variety of translations performed,

  • EDIFACT to XML
  • XML to TRADACOMS
  • JSON to TXT
  • JSON to PDF

Boomi EDI Engine
Click to Enlarge Image

And more.

Results

Following are some of the many achievements of Westcoast by leveraging the power of NeosAlpha’s EDI automation,

  • The new system efficiently accommodated Westcoast’s growing business needs, seamlessly handling transactions with over 20 trading partners and supporting 50+ B2B transactions.
  • The Boomi EDI solution automated and streamlined B2B transactions, resulting in an impressive reduction of manual intervention by over 60%, and a substantial decrease in processing time by approximately 40%.
  • In case of any errors, they get identified and notified immediately to business and technical stakeholders thereby causing no delays or loss of business that led to enhanced customer and partner relations.

Industry

Distribution

Headquarters

Tags

Victor Fernandez
NaaP Manager
NeosAlpha has helped Network as a Platform significantly improve the performance of our API proxies. Their team integrated seamlessly with our existing squads, collaborating closely and quickly becomi...
Mark Bickell
Head of Technology
We initially engaged NeosAlpha for Boomi integrations, but their expertise and professionalism quickly made them our preferred partner. They delivered a complete eCommerce integration solution connect...
Rajesh Marupaka
Head of Integration
NeosAlpha has been Triumph International’s trusted IT partner for over two years. Their expertise in Boomi and integration technologies has helped design, build, and support our key integrations. Thei...
Lewis Reynolds
Head of Professional Services
We partnered with NeosAlpha during the initial architecture phase of our blockchain network for the property market. Their experience and technical expertise were extremely valuable as we expanded our...
Vik Paw
Group MIS Manager
We were impressed by the quality of work delivered by NeosAlpha’s integration consultants and developers. Their Boomi expertise and deep understanding of integration techniques stood out. From onboard...
Karl Harris
Chief Information Officer
NeosAlpha is a partner we can rely on. They are flexible, understanding, and always ready to take on new challenges. Their Boomi expertise and strong understanding of supply chain processes have helpe...
NetSuite Inventory Management Solution for OKA
Nick Owen
CTO
We are thrilled to share our positive experience with NeosAlpha. Initially engaged for their Boomi integration expertise, the partnership has expanded to include Salesforce, Boomi, and NetSuite soluti...
Ben Barker
Information Technology Director
Our first experience implementing leading cloud solutions was very positive thanks to NeosAlpha’s guidance and support. Their detailed knowledge of the platforms and strong understanding of our requir...
Brian Kelly
Chief Financial Officer
NeosAlpha Technologies has been an essential partner in managing our business-critical systems, including Salesforce, NetSuite, Nexudus, and our Boomi integration layer. Their work has enabled greater...
John Taylor
CISO, Fuse Universal
Fuse has worked with NeosAlpha for more than four years. Initially chosen for their Boomi expertise and flexibility, they have become a trusted part of our service delivery. Their efficient processes ...
Jean-Paul Dijkstra
Leader Enablement
NeosAlpha’s responsiveness, technical knowledge, and collaborative approach made the migration of Quby’s Apigee Drupal developer portal smooth and efficient. Their ability to complete the migration qu...

Case Studies

Explore our collection of client stories to see how we enable our customers to envision disruptive strategies & competitive business models by using Boomi platform, a leader in the Gartner® Magic Quadrant™ for Enterprise iPaaS for the eighth year

Real-Time NetSuite to Salesforce Account Synchronization Using Workato Integration

Real-Time NetSuite to Salesforce Account Synchronization Using Workato Integration
NeosAlpha implemented a real-time NetSuite–Salesforce account synchronization using Workato, eliminating duplicate records and ensuring consistent CRM data across finance and
Learn More

Higher Ed Partners Salesforce & Marketing Cloud Integration

Higher Ed Partners Salesforce & Marketing Cloud Integration
NeosAlpha helped a higher education partner automate student lifecycle engagement by integrating Salesforce Sales Cloud with Marketing Cloud
Learn More

Celigo Powered Magento NetSuite Integration for Global e-Commerce Vivobarefoot

Celigo Powered Magento NetSuite Integration for Global e-Commerce Vivobarefoot
Learn how NeosAlpha transformed Vivobarefoot’s Celigo Magento NetSuite integration into a scalable, VAT-compliant, and globally optimized eCommerce architecture.
Learn More

How Did a UK Law Firm Connect Intapp Intake and SAP S/4HANA to Streamline Client Onboarding?

How Did a UK Law Firm Connect Intapp Intake and SAP S/4HANA to Streamline Client Onboarding?
Know how NeosAlpha helped deliver a compliance-first onboarding framework through Intapp Intake and SAP S/4HANA integration, using Boomi to automate
Learn More

How a London Fashion Brand Built a Single Source of Truth Using Boomi MDH?

How a London Fashion Brand Built a Single Source of Truth Using Boomi MDH?
Learn How NeosAlpha helped a global retail brand modernize its product data architecture by centralizing PIM and legacy ERP data
Learn More

How Marketing Automation Agent Transformed Lead Generation for a Global Education Group?

How Marketing Automation Agent Transformed Lead Generation for a Global Education Group?
Learn how NeosAlpha leveraged Boomi Agent Studio to create an AI-powered marketing automation agent that streamlined lead profiling, automated contact
Learn More

Get in touch

Tell us what you're looking for and we'll get you connected to the right people.

Please fill the form below or send us an email at [email protected]